2014年度の活動報告
1. Overview of activities in 2014
The first is the "Introduction to Community Business Course" and "Community Business Practical Course" which are being implemented as a commissioned project from the Nerima Ward Industrial Promotion Corporation (Nerima Business Support Center).
For these two courses, the university and Nerima Ward are working together to plan the courses, secure the venue, and provide support for running the courses on the day, while the courses themselves are being provided by external lecturers.
The features of this year are as follows:
First, the contractor was changed from Nerima Ward to the Nerima Ward Industrial Promotion Corporation (Nerima Business Support Center). Although operations became more flexible, there were no substantial changes.
Secondly, the weighting of the introductory courses was lightened somewhat and the weighting of the practical courses was increased. This was done in order to meet the needs of the students as much as possible within the limited resources available, and to get closer to the ultimate goal (to produce practitioners).
In other words, the number of introductory courses was reduced from three to two, and the number of practical courses was increased from five to six. Table 1 and Table 2 As follows.
Furthermore, the final presentation of the practical course, which had few attendees other than the presenters due to the heavy snowfall last year, was a great success. The main reason for this was that the course was attended by students from a separate course run by the Nerima Ward Industrial Promotion Corporation (Nerima Business Support Center) for general business start-ups (meaning business start-ups that are not community businesses). In reality, it is difficult to draw a strict line between general business start-ups and community business start-ups, and there is no need to force a line, so the effect of encouraging such exchanges is great.
The contents and number of participants of the introductory course and practical course are as follows: Tables 1 to 4 As of the current fiscal year, the practical courses will be subject to a fee (3,000 yen for a total of five sessions), and the tuition fee will be paid directly by the students to the Nerima Ward Industrial Promotion Corporation (Nerima Business Support Center).
Also, of the five people who made it to the final presentation in last year's practical course, several have already started their own businesses, although not full-time, which is another piece of good news this year: the effects of the course are gradually taking shape.
Two groups of second-year students from Musashi University participated in the fifth practical course, the business plan presentation (mid-term presentation), and, speaking alongside working adults, gave presentations on how they could use business to solve the issues in Nerima Ward that they had identified from a student perspective.
Either way, Table 3 and Table 4 As mentioned above, out of the total of eight introductory and practical courses, six had more participants than the capacity, and it can be said that the introductory and practical courses, which have been implemented in collaboration between Nerima Ward and the university, have become quite established.
Table 1 Contents of the introductory community business course
|
|
Date and time |
Contents |
|
No.1times |
Heisei26year8month19day(fire) |
Social business: learning from examples |
|
No.2times |
Heisei26year8month26day(fire) |
Social business from scratch |
Table 2 Contents of the Community Business Practical Course
|
|
schedule |
Contents |
|
No.1times |
9month9day(fire) |
Thinking about what it means to be a manager |
|
No.2times |
9month16day(fire) |
Identify your audience and needs |
|
No.3times |
9month30day(fire) |
Giving shape to products and services |
|
No.4times |
10month7Sun (Tue) |
How to create and sell products and services |
|
No.5times |
10month25Sun (Sat) |
Business plan presentation |
|
No.6times |
Heisei27year1month10Sun (Sat) |
Results presentation |
Table 3 Number of participants [Introductory level] (Maximum 60 people)
|
Date |
8/19 |
8/26 |
|
Number of participants |
78 |
62 |
Table 4 Number of participants [Practical] (Maximum 30 people)
|
Date
|
9/9
|
9/16
|
9/30
|
10/7
|
10/28
|
1/10
|
|
Number of participants
|
36
|
35
|
28
|
23
|
37
|
59
|
- On January 10th, a public presentation of the Nerima Business Plan was held, with a wide range of attendees invited. The breakdown of the 59 attendees was 15 students and 44 auditors.
This year, we held six seminars in total, an increase from last year's five. We also invited two entrepreneurs who started businesses in Shiga Prefecture using the system of the Shiga Prefecture Industrial Support Plaza, which we visited as a case study site for this study group, to hold a research seminar. This can be interpreted as an organic connection between the seminar project and the research project of this study group, and we would like to continue this kind of initiative in the future.
One thing to reflect on is that the number of participants is lower than the capacity. This year, we had a reaction to rejecting people at the application stage, and we had over 40 applications, but because it was a free course, it was easy to cancel, and because we required participation in six consecutive sessions, some students who dropped out midway through the course did not continue to attend.
Regarding this point, we would like to take measures next year such as accepting more applications in order to increase yield, and allowing one-time participation in a specific event.
Table 5. Community Business Research Course Contents
|
|
Date and time |
theme |
Lecturer |
|
1st |
Heisei26year10month21day(fire) |
You only live once |
Mari Nakamura (CEO of No Break Co., Ltd.) |
|
2nd time |
10month28day(fire) |
Bringing the joy of work to as many people as possible |
Noriko Gomibuchi (Limited CompanyYPPRepresentative Director) |
|
No.3times |
11month11day(fire) |
Childcare business survives in a declining birthrate |
Yumie Konishi (CEO, Primex Kids Co., Ltd.) |
|
No.4times |
11month18Sun (Tue) |
Use your strengths and support your weaknesses |
Masaki Suzuki (CEO of @School Co., Ltd.) |
|
No.5times |
11month25Sun (Tue) |
Business School for People with Disabilities |
Satoru Sato (CEO, Festina Lente Co., Ltd.) |
|
No.6times |
12month2Sun (Tue) |
Raise curious children! |
Yutaka Matsui (CEO of Creef Co., Ltd.) |
|
Location |
|
||
Table 6 Number of participants [Research section] (maximum 30 people)
|
Date |
10/21 |
10/28 |
11/11 |
11/18 |
11/25 |
12/2 |
|
Number of participants |
25 |
22 |
16 |
17 |
15 |
14 |
This year, a total of four hearing surveys were conducted in four regions.
The schedule, themes, and main contents are as shown in Table 7. Of these, Yomitan Village, Okinawa Prefecture, has been the subject of ongoing research for several years, but this latest survey marks the end of the project. One of the major factors that has enabled regional revitalization in this area to get back on track is that while the government has laid out a broad framework and provided institutional support, entrepreneurs have taken responsibility for funding and management at their own risk, and there has been a clear division of roles in this regard.
In addition, we have been able to compile the results of our research in Shimanto City, Kochi Prefecture, so this will be the end of our research in this area for the time being. While the debate over whether to turn the site into an educational facility or a tourist facility remains unresolved, the severe financial situation has emerged as an urgent issue, and a fundamental solution to this problem is yet to be seen.
We were also able to provide a rough summary of Shiga Prefecture during this survey, which became a valuable resource as a success story.
Meanwhile, this was the first time we covered Tsuno Town in Miyazaki Prefecture. In contrast to Yomitan Village, the implementing body was a completely private company, while Miyazaki Prefecture's case is run by a third-sector organization. Either way, this is a successful case in the sense that wine was made in Miyazaki Prefecture and a contribution was made to local farmers. However, when considering new initiatives in the future (for example, capital investment and securing farmland), there are still issues that need to be resolved, and we would like to continue to conduct research into how to address these issues.
Table 7. Outline of the field survey
|
times
|
schedule
|
Themes etc.
|
Main Contents
|
|
1
|
2014year
May 23-25 |
Field survey
Yomitan Village, Okinawa Prefecture Regional revitalization |
A field survey was conducted on efforts to meet new demand for accommodation in order to further develop revitalization measures that make use of local resources.
|
|
2
|
2014year
July 29-31 |
Field survey
Miyazaki Prefecture Tsuno Town Regional revitalization |
This field survey examined the background to the success of this third-sector venture into winemaking in Miyazaki Prefecture, an area frequently hit by typhoons at the time, and the issues that need to be addressed in order to achieve further development after this initial success.
|
|
3
|
2014year
August 20-22 |
Field survey
Shimanto City, Kochi Prefecture Regional revitalization |
The survey was conducted to reconfirm the contents of the provisional report that was completed last year, and to confirm the background of the unresolved fundamental debate over whether the facility should be a tourist attraction or an educational facility.
|
|
4
|
2014year
August 28-30 |
Field survey
Otsu City, Shiga Prefecture Regional revitalization |
This is a follow-up survey from last year. This time, we will be interviewing mainly business owners who have actually used the system to start their own businesses.
|